Baby Steps

by dylanmspencer on July 2, 2009

Dr. Leo Marvin titled his book “Baby Steps” and the process worked for Bob…

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A YouTube Story

by dylanmspencer on June 25, 2009

Earlier this year we were trying a few new things to increase demand for our Light Emitting Diode (LED) products. After watching a presentation by Mike Volpe of hubspot, we decided that we’d like to try a video. We’ve never done anything with video but the LED product is pretty visual so it seemed like a good idea.

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Let me start off by saying that I completely subscribe to inbound marketing. I understand that the way people make purchasing decisions has shifted because of search engines, social media, online communities, etc. It is important that people are able to find you and that you interact with those potential and existing customers on a [...]

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Be Human

by dylanmspencer on June 15, 2009

I was reading a post on Mark Olson’s blog about authenticity and authority. In the post, Chris Brogan comments on this topic and provides a very good (and much better) explanation of what I was trying to explain in my last post:

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